PRESS RELEASE

MINISTRY OF TOURISM AND CREATIVE ECONOMY/TOURISM AND CREATIVE ECONOMY AGENCY

Minister Sandiaga Encourages Unissula’s Students to Participate in Reviving Creative Economy Sector in Semarang

Semarang, March 16th 2023 - Minister of Tourism and Creative Economy/Head of Tourism and Creative Economy Agency, Sandiaga Salahuddin Uno, encourages students of Sultan Agung Islamic University (Unissula) to become the driving force for creative economic revival in Semarang City, Central Java.

When delivering a public lecture at the Unissula Campus, Semarang, Central Java, Thursday (16/3/2023), he explained that Indonesia’s creative economy sector is in third place in the list of the global advanced creative industry. First place is the United States of America (USA), and South Korea is second place.

The USA is in first place because of the production of Hollywood films, and it is the center of world music. Meanwhile, South Korea is in second place through its popular Korean drama (K-drama) and music (K-Pop).

Indonesia is in third place with its horror dramas and dangdut koplo (a subgenre of dangdut music). Therefore, he encouraged all parties to support creative economy products, especially in the culinary, craft, and fashion sub-sectors.

“In my opinion, a campus has many roles in reviving the creative economy sector. The first is that the campus can promote tourism destinations and a creative economy sector through social media platforms. Thus, I invite Unissula’s students to jointly revive the creative economy, especially in Semarang City,” according to Sandiaga.

In addition, he considered that Unissula is potential and advanced. It has several excellent faculties, such as the Faculty of Medicine and the Faculty of Nursing.

“I want to strengthen cooperation with Unissula, especially in developing qualified HR, and make Unissula a part of creating employment opportunities,” he added.

Moreover, he said, the potential for medical tourism is getting bigger and keeps growing.

“Therefore, we are committed to building good human resources and their competence to provide world-class health services. Thus, people no need to go abroad for treatment,” he continued.

Also accompanying Minister Sandiaga was the Head of the Tourism and Creative Economy Human Resources Development Center of the MOTCE, Faisal.

I Gusti Ayu Dewi Hendriyani

Head of Communication Bureau

Ministry of Tourism and Creative Economy/Tourism and Creative Economy Agency